If you missed PDI Connections Live 2024, you missed out on an incredible experience that brought together the best and brightest in the convenience industry. But don’t worry, we’ve got you covered with this recap of the event’s most memorable moments.
If you want more background about the event, please check out this blog post. And, while we’re at it, don’t forget to pre-register for Connections Live 2025 in Denver, Colorado.
Now that Connections Live 2024 is in the books, I must admit I feel absolutely exhausterated! That’s my unique way of saying that I’m both exhausted and exhilarated. We had such a blast this year, and I want to shout out a sincere THANK YOU to all our attendees on behalf of the entire PDI team.
It’s always a fantastic reminder that PDI has some of the most loyal and impressive customers and partners I’ve ever been around. And I’m continually amazed at the collaborative nature of our fuel and convenience ecosystem.
If you’ve attended one of our annual conferences in the past few years, you’ve witnessed a steady evolution toward the “Connections Live” rebranding. Our goal is to emphasize long-lasting relationships and connections—and make sure we’re delivering even more of what you’ve been asking for.
This was my third conference, and I felt the energy, enthusiasm, and excitement went to an entirely new level. In case you weren’t able to attend, here’s a recap video along with some of my personal highlights from the four-day event.
Multiple PDI Customer User Group meetings: Driving product innovation
The Customer User Group sessions invited many new members to get the latest product roadmaps and updates. Both the retail and wholesale groups held multiple meetings during the event, where members shared their feedback on PDI solutions.
CPG Brands at center stage: Insights for retailers
As part of the expansion of Connections Live, we offered several new sessions to enhance CPG and retailer collaboration. In addition, PDI’s Brandon Logsdon led a main stage panel of experts from leading CPG brands who offered their unique perspectives and explored how brands and retailers can work more effectively.
Keynote Speaker Mike Abrashoff: Leadership lessons from the USS Benfold
Our keynote speaker, Mike Abrashoff, mixed in some humor, practical advice, and inspirational insights from his experience as the Captain of the USS Benfold. I’m sure I wasn’t the only one who got a bit misty-eyed at times. Be sure to check out Mike and his leadership books here.
Speed Networking: Connecting attendees one conversation at a time
Many previous conference attendees have asked for dedicated time to make 1:1 connections beyond the after-hours networking events. Our solution was to test a “speed networking” concept where we matched up attendees and gave them five minutes to get to know each other in an afternoon session. The results were highly encouraging, so be on the lookout for another round of speed networking in 2025.
Latest solutions showcase: Innovation on display
We had 29 sponsor booths in the Expo this year, including both long-time sponsors and a few new ones. I want to extend a big thank you to all of them—we couldn’t produce such a first-class event without their continued support. It felt like I was getting a glimpse into the future when I entered the Connected Convenience Store at the center of the Expo. There were product demos, foodservice options, and some really cool electronic shelf labels—along with all the swag at the PDI pop-up store.
Women in Convenience Breakfast: Celebrating industry leaders
One of the items closest to my heart was the “Women in Convenience” breakfast, which drew over 200 attendees who heard from a panel of respected industry leaders. I can’t express how thankful (and excited) I am just to associate with such bright and innovative women in our industry!
Live “Over a Barrel” Podcasts: Industry insights in real time
Some lucky attendees were able to participate in two “Over a Barrel” podcasts featuring Patrick De Haan, GasBuddy’s Head of Petroleum Analysis. There was great interaction with the audience (who received good news about falling gas prices), and you can listen to the podcast episodes here.
Paradise on the Potomac: A tropical evening to remember
Yes, I’m biased, but I’d kick myself if I didn’t commend our marketing team for turning a hotel ballroom into a veritable tropical paradise. I love an excuse to dress up for a theme party and, judging by the proliferation of wild “island” attire, it seems like many of you do as well. Cheers to an incredible evening!
Game Night: Ping-pong, snacks, and fierce competition
In our second annual Game Night, we introduced a Ping-Pong Tournament that did not disappoint. I didn’t realize how competitive some of you “game warriors” are. Delicious snacks, drinks, games, and a few really big personalities—it all added up to some serious fun.
The Art of Storytelling: Crafting compelling brand narratives
Again, I’m biased, but one of the most engaging sessions was “The Art of Storytelling: Crafting Compelling Brand Narratives in the Convenience Space,” which I had the pleasure of co-hosting with the brilliant Frank Beard from Rovertown. In this interactive session, we explored the power of storytelling and shared proven strategies for creating brand narratives that resonate and leave a lasting impact.
During the session, attendees participated in exercises, group discussions, and thought-provoking Q&A, gaining valuable insights and practical techniques to elevate their brand’s storytelling game. A special thanks to Frank for being an incredible co-presenter and to all the attendees who made this session so memorable. Frank and I are also starting a networking and educational group for marketers within our industry. If you’re interested in joining, contact either Frank or me on LinkedIn.
Join us in Denver next year
If you were in DC, thanks again. I hope you found Connections Live 2024 as valuable as I did. Don’t miss out on the opportunity to connect with industry leaders, gain valuable insights, and have a blast at Connections Live 2025 in Denver, Colorado. Pre-register now to secure your spot and take advantage of early-bird discounts!
Schedule a Meeting at NACS Show 2024
If you’ll be at NACS Show 2024, we’d love to meet with you!
Schedule a meeting with us to discover how convenience retail, petroleum wholesale, and CPG businesses are transforming with PDI.