PDI Loyalty
Loyalty Program Solutions for Convenience Stores
Drive more frequent visits and increase basket spend by connecting with customers across every touchpoint—from pump to product to personalized promotion.
Why Loyalty Matters
In the fast-moving, high-choice world of convenience retail, loyalty isn’t just nice to have—it’s a business essential. With millions of customers visiting c-stores daily, the opportunity to influence behavior, increase spend, and drive repeat visits has never been greater.
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Loyalty members spend an average of 30% more than non-members
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Just 15% of your most loyal customers can drive over half of your total sales
Built for C-Stores. Built for the Future.
PDI Loyalty is purpose-built to meet the fast-paced demands of convenience retail. Manage your Loyalty promotion strategy with self-service tools integrated with your PDI Pricebook.
With extensive industry experience and unmatched reach, we help you attract and activate shoppers into your convenience store loyalty program.
Turn Your Customer Data into Friendly Faces
PDI Loyalty turns everyday transactions into actionable insights—revealing what your customers buy, how often, and where patterns emerge. With a deeper understanding of shopper behavior, you can personalize experiences, anticipate needs, and improve your results.
Loyalty that Works and Grows with You
PDI Loyalty gives you the flexibility to move faster and plan ahead—supporting everything from quick and simple promotions to long-term engagement strategies. Pre-built templates and automation tools allow you to easily build personalized, multi-channel journeys and segmentation. And real-time dashboards provide insights into what’s working to help optimize your campaigns and demonstrate ROI.
Integrated Solutions to Elevate Your Loyalty Program
Loyalty Solution Suite
PDI Loyalty is more than just a standalone solution. It’s a powerful, integrated end-to-end solution designed specifically for convenience retailers. Tailored to your business and your customers, it includes the tools you need to improve loyalty, revenue, and results.
Main Features
- Data analytics, dashboards, and benchmarking
- Pricebook integration
- Targeted, automated marketing campaigns
Available Markets
NAMER EMEA APAC LATAM
Enhance the Customer Experience
Engage your customers with personalized messaging and targeted promotions that build deeper loyalty and increase spend.
Optimize Program Management
Simplify complexity with platform integrations like PDI Pricebook. Measure program lift, streamline workflows, and manage your promotions with ease.
Boost Revenue Impact
Leverage your data to track performance, uncover insights, and make smarter decisions. With advanced analytics at your fingertips, you can optimize marketing efforts and maximize ROI.
NEW! PDI Experience Designer
Boost your marketing agility with a loyalty-integrated customer engagement platform built for convenience retail. PDI Experience Designer empowers you to launch campaigns ranging from simple to sophisticated—starting with proven journey templates and expanding with your data and creativity.
Main Features
- Targeted promotions
- Customer segmentation
- Automated campaigns
- Templates designed for convenience retail
- Email, SMS, Push, and In-App messaging*
- Supports Altria Tier 3 & 4 requirements
*Availability may vary by app provider and region.
Available Markets
NAMER EMEA APAC LATAMPersonalize Engagements
Deliver the right message at the right time to influence behavior and drive revenue. With PDI Experience Designer, personalization is built in from the start.
Increase Marketing Efficiency
Define your audience, craft your message, and schedule your campaign—all from an intuitive interface designed to streamline execution and save time.
Streamline Setup
Get campaigns off the ground fast with drag-and-drop email tools, ready-to-use journey templates, and on-demand training resources.
Tobacco Loyalty Marketing
Tobacco remains one of the most important—and most complex—categories in convenience retail. With PDI Loyalty, you can simplify complexity, minimize risk, and maximize the value of every tobacco program you’re eligible for.
Main Features
- Tobacco Consumer Marketing Programs*
- PDI Age Verify*
- Tobacco Scan Data*
*Availability may vary by region and is subject to local regulations.
Available Markets
NAMERUnlock New Revenue Opportunities
PDI Loyalty gives you access to personalized tobacco loyalty incentives—allowing you to take advantage of every program available.
PDI Age Verify
Ensure compliance at the point of sale with PDI Age Verify. Accurately verify age and identity to meet government regulations and manufacturer program rules for age-restricted products.
Tobacco Scan Data
Easily capture and submit transaction-level scan data to participating tobacco manufacturers. Maximize your rebate earnings while staying fully compliant with program requirements.
Altria Expands 2026 Digital Trade Program Requirements
Changes to include a new Tier 4 offering, along with new requirements impacting Tiers 2 & 3. Changes will be effective January 1, 2026
Dashboards and Analytics
Make smarter, more profitable decisions with deeper insights into your customers’ behaviors. With powerful dashboards and robust data sources, PDI Loyalty helps you unlock actionable intelligence that fuels business growth.
Main Features
- Loyalty and non-loyalty data
- Intuitive dashboards and reporting
- Basket-level transactions
Available Markets
NAMER EMEA APAC LATAMIncrease Your ROI
Access both loyalty and non-loyalty data to make informed, data-driven decisions that directly impact your bottom line and improve your return on investment.
Improve Your KPIs
Measure the effectiveness of your marketing strategies by comparing loyalty and non-loyalty performance. Track key metrics such as loyalty penetration rate to demonstrate results and optimize future campaigns.
Evolve Faster
Test, learn, and refine more effectively. With real-time insights into your loyalty promotions and communications, you can continuously optimize your strategy and adapt quickly to customer needs.
Store Experience Solutions
Engage with your customers in meaningful ways at every touchpoint. PDI Loyalty offers unique solutions designed to enhance customer interaction and elevate your loyalty program across all channels.
Main Features
- PDI Order Ahead and Delivery*
- PDI Electronic Shelf Labels*
- Self-Checkout* and Order Kiosks*
*Availability may vary by region and is subject to local regulations.
Available Markets
NAMERExtend Your Customer Reach
As convenience retail evolves, curbside pickup and delivery are becoming essential. PDI Order Ahead and Delivery is built specifically for the industry and integrates seamlessly with PDI Pricebook and PDI Loyalty, enabling you to serve more customers with ease.
Create a Better Customer Experience
Upgrade from paper tags to PDI Electronic Shelf Labels to display real-time prices, product details, and promotions directly on shelves. Improve accuracy, efficiency, and the shopping experience—all while boosting operational performance.
Improve Checkout Efficiency
Speed up service and reduce lines with Self-Checkout and Order Kiosks. These solutions not only streamline the checkout process but also integrate with PDI Loyalty, offering more touchpoints to reward and engage customers.
Stay Informed!
C-Store Loyalty Insider is your go-to resource for the latest in convenience loyalty—at PDI and across the industry
Let’s Talk!
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