PDI Loyalty
Loyalty and Engagement Solutions
Drive more frequent visits and increase basket spend by connecting with customers across every touchpoint—from pump to product to personalized promotion.
Why Loyalty Matters
In the fast-moving, high-choice world of convenience retail, loyalty isn’t just nice to have—it’s a business essential. With millions of customers visiting c-stores daily, the opportunity to influence behavior, increase spend, and drive repeat visits has never been greater.
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Loyalty members spend an average of 30% more than non-members
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Just 15% of your most loyal customers can drive over half of your total sales
Connect with Customers at Every Touchpoint
Own the consumer experience—at the pump, in store, and online. The PDI Engagement Portfolio provides integrated solutions that help you seamlessly connect experiences for your customers, simplifying the retail journey.
Built for C-Stores. Built for the Future.
PDI Loyalty is purpose-built to meet the fast-paced demands of convenience retail, with solutions that evolve with your business. Manage your loyalty promotion strategy with self-service tools integrated with your PDI Pricebook.
With extensive industry experience and unmatched reach, we can help you attract and activate shoppers into your convenience store loyalty program.
Turn Your Customer Data into Friendly Faces
Enjoy the freedom to express your brand with world-class loyalty engagement tools—turning everyday transactions into actionable insights. With a deeper understanding of shopper behavior, you can personalize experiences, anticipate needs, and improve your results.
Loyalty that Works and Grows with You
PDI Loyalty gives you the flexibility to move faster and plan ahead—supporting everything from quick and simple promotions to long-term engagement strategies. Pre-built templates and automation tools allow you to easily build personalized, multichannel journeys and segmentation. And real-time dashboards provide insights into what’s working to help optimize your campaigns and demonstrate ROI.
Integrated Solutions to Elevate Your Loyalty Program
Loyalty Solution Suite
PDI Loyalty is more than just a standalone solution. It’s a powerful, integrated end-to-end solution designed specifically for convenience retailers. Tailored to your business and your customers, it includes the tools you need to improve loyalty, revenue, and results.
Main Features
- Flexible offer and reward options
- Data analytics and dashboards
- Pricebook integration
- Targeted and automated campaign capabilities
- Pricebook and engagement solution integrations
Available Markets
NAMER EMEA APAC LATAM
Increase Customer Lifetime Value
Capitalize on the intersection of data and opportunity with personalized messaging and targeted promotions that increase customer loyalty and spend.
Optimize Program Management
Simplify complexity with platform integrations like PDI Pricebook. Measure program lift, streamline workflows, and manage your promotions with ease.
Boost Revenue Impact
Leverage your data to track performance, uncover insights, and make smarter decisions. With advanced analytics at your fingertips, you can optimize marketing efforts and maximize ROI.
PDI Experience Designer
Create engaging omnichannel customer experiences while boosting agility to quickly launch new campaigns, starting with proven journey templates and expanding with your data and creativity.
Main Features
- Targeted, automated campaigns
- Customer segmentation
- Templates designed for convenience retail
- Email, SMS, push, and in-app messaging*
- Support for Altria Tier 3 and 4 requirements
*Availability may vary by app provider and region.
Available Markets
NAMER EMEA APAC LATAMPersonalize Engagements
Deliver the right message at the right time to influence behavior and drive revenue. With PDI Experience Designer, personalization is built in from the start.
Increase Marketing Efficiency
Define your audience, craft your message, and schedule your campaign—all from an intuitive interface designed to streamline execution and save time.
AI-Enabled Campaign Optimization
User-friendly AI-enabled tools help you evaluate campaign performance, identifying ways to better engage and optimize your marketing efforts.
Tobacco Solutions
With Tobacco Solutions, you can simplify complexity, minimize risk, and maximize the value of every tobacco program you’re eligible for.
Main Features
- Age Verify*
- Tobacco Services*
- Scan Data*
*Availability may vary by region and is subject to local regulations.
Available Markets
NAMERUnlock New Revenue Opportunities
Gain access to personalized tobacco loyalty incentives—allowing you to take advantage of every program available.
Target Age-Verified Consumers
Instantly confirm 21+ eligibility to view age-restricted offers with integrated Electronic Age and Identity Verification (EAIV), increasing engagement, and meeting all regulations and requirements.
Simplify Scan Data
Maximize rebate earnings and unlock loyalty promotions with Scan Data—easily capturing and submitting transaction-level data. Reports are generated and submitted automatically, keeping you eligible and compliant.
Altria Expands 2026 Digital Trade Program Requirements
Changes to include a new Tier 4 offering, along with new requirements impacting Tiers 2 & 3. Changes will be effective January 1, 2026
Loyalty Dashboards
Make smarter, more profitable decisions that help fuel your business growth through deeper insights, actionable intelligence, and robust data sources.
Main Features
- Intuitive dashboards and reporting
- Loyalty and non-loyalty data
- Basket-level transactions
Available Markets
NAMER EMEA APAC LATAMIncrease Your ROI
Access both loyalty and non-loyalty data to make informed, data-driven decisions that directly impact your bottom line and improve your return on investment.
Improve Your KPIs
Measure the effectiveness of your marketing strategies by comparing loyalty and non-loyalty performance. Track key metrics such as loyalty penetration rate to demonstrate results and optimize future campaigns.
Evolve Faster
Test, learn, and refine more effectively. With real-time insights into your loyalty promotions and communications, you can continuously optimize your strategy and adapt quickly to customer needs.
Consumer Experience Solutions
Engage customers at the right time, in the right place, and on their preferred device—maximizing both loyalty and revenue growth. PDI Loyalty offers unique solutions designed to enhance customer interaction and elevate your loyalty program across at every touchpoint.
Main Features
- PDI Experience Designer
- Engagement Mobile App
- Car Wash Subscription
- Third-Party App Acceptance
Available Markets
NAMERProvide a Seamless Experience
Engagement Mobile App provides a modern, flexible app that delivers both payment and loyalty experience for consumers, creating a direct channel to engage faster and strengthen brand loyalty.
Create More Recurring Revenue
With Tobacco Subscription, you can offer monthly car wash subscriptions and prepaid bundles, along with a single digital wallet payment experience, increasing cash flow and more frequent visit frequency.
Connect to Third-Party Apps
Access the PDI MPPA to enable mobile payments from third-party payment apps and connected car payment platforms, increasing customer traffic and sales.
Order Ahead and Delivery
Create a digital storefront that provides the speed and simplicity
of in-person shopping, serving customer cravings anytime and anywhere with easy online ordering that’s built for convenience retailers—with integrations to PDI Pricebook and PDI Loyalty.
Main Features
- PDI Order Ahead and Delivery
- Marketplace Aggregator
- Ordering Kiosks
- Kitchen Management Services
Available Markets
NAMERExtend Your Menu
The Marketplace Aggregator provides menu integration with DoorDash, Uber Eats, GrubHub, and Postmates—allowing you to offer thousands of products with minimal maintenance.
Improve Checkout Efficiency
Let customers skip the line with integrated, intuitive kiosks with menu management—increasing your sales without adding staff. Kiosks can also feature loyalty offers and encourage sign-ups.
Enhance Your Foodservice
Meet customer demand for fresh, healthy, grab-and-go options—while strengthening your foodservice strategy and profitability–through full integration with Kitchen Management Services (KMS).
Stay Informed!
C-Store Loyalty Insider is your go-to resource for the latest in convenience loyalty—at PDI and across the industry
The latest from the experts at PDI.
Let’s Talk!
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