PDI Insights

Where Data Becomes the Advantage

Gain high-resolution insights into shopper behavior, pricing, and product performance—helping optimize strategies, drive growth, and stay competitive across 25,000+ independent and chain convenience retail locations.

Available in:

NAMER

Power Smarter Retail Decisions

Get a complete view of the U.S. convenience market with PDI’s flexible data solutions—enabling brands to plan, benchmark, and grow through performance insights across every channel and partner level.

Customer making a purchase at a convenience store counter, smiling and exchanging payment with the cashier.

Clarity in Convenience

PDI provides a unique view of the U.S. convenience market by combining enterprise, independent, and aggregated data—enabling brands to analyze performance, pricing, and promotions across all retail segments.

Close-up of hands on a laptop keyboard with futuristic digital dashboards and analytics charts projected above the screen.

Insights at Every Level

Our data products offer flexibility from store-level execution to macro trend tracking—supporting precise retail planning, compliance monitoring, market benchmarking, and pricing strategy across every level of the convenience retail landscape.

Growth Through Intelligence

From identifying white space to optimizing assortments and evaluating trends, PDI’s retail insights empower brands to accelerate growth, improve collaboration, and lead with confidence in the convenience retail market.

Key Insights

Market Insights

Through an aggregated and anonymized transaction dataset across 25,000+ chain and independent convenience stores, gain a clear understanding of the performance drivers of your brands versus the competition across the c‑store landscape:

  • Sales performance
  • Share trends
  • Pricing and promotions

Retail Insights

Using site-specific, item-level, market basket transaction data for your category across 25,000+ chain and independent convenience stores, collaborate with chain retailers and individual site operators using their sales data. Work together to:

  • Optimize pricing and assortment
  • Ensure trade compliance
  • Reduce out of stocks

Shopper Insights

Through a transaction-level, market basket dataset that follows the purchase history of shopper cohorts using loyalty and payment IDs, uncover shopper trends in your category over time and measure the impact of:

  • Pricing and promotion investment
  • Macro-economic shocks
  • Competitive activity

We’re here to help

Want more information or ready to schedule a demo? Submit the form and we’ll make sure it gets to the right person.

Thanks for your interest! A team member will be reaching out soon.