A Pump-Side Chat: Connecting Convenience in the Store and at the Pump 

What happens in the backcourt can be influenced by the forecourt, with evolving consumer preferences playing a big part in both. Increasingly, the impacts of inflation, EVs and energy transformation, and other external factors also influence where and when consumers shop and fill up.

Hear from Greg Crow, VP Insights at PDI, and Bethany Allee, SVP Marketing at PDI, and Patrick De Haan, Head of Petroleum Analysis at GasBuddy, as they dive deeper into trends inside and outside the c-store.

Attendees can expect to:

  • Increase your knowledge of shopper data, insights, and the ability of loyalty programs to motivate consumers 
  • Gain an understanding of pump economics, what is expected in the upcoming season, and how to prepare 
  • Learn actionable best practices to improve business results 

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