Industry: Convenience Retail
Size: 35 Stores
Solution: PDI Marketing Cloud Solutions, PDI Enterprise
- Needed an ERP solution that could unify entire operation
- Needed better business reporting and insights
- Needed an integrated platform for all promotions and programs
- Needed to increase value of in-store purchase and attract new and younger members
- Needed to defend against competitive fuel discounts and rewards
Solution Overview – PDI Enterprise and PDI Marketing Cloud Solutions
PDI Enterprise provides convenience retailers and petroleum marketers the tools to drive efficiency and time-saving automation into every part of their operation.
PDI Marketing Cloud Solutions is a complete, end-to-end solution that allows marketers and operators to attract new customers, retain existing ones, and drive higher revenues and profits.
Folk Oil increased in-store loyalty member spend by 21% in one year
- Increased operational visibility and access to timely data
- Increased forecourt and backcourt loyalty member spend by 10% in one year
- Reduced manual processes and increased efficiency with automation
- Over 125,000 new members joined loyalty program
“[With PDI] you will be able to run your business from top to bottom, everything in one complete package.
– Amber Beattie, Folk Oil Co.